When we reformulate a product at Bush Tucker Blends it is never done lightly. Our previous collagen was the best product we could find at the time and we proudly stood behind it. But one of our core beliefs is that health, science, and sourcing are always evolving. We relentlessly look for ways to improve our blends and when a superior process or ingredient emerges we investigate it deeply. If it passes every test we put it through including purity, sourcing, manufacturing process and integrity then we level up again. That is exactly what happened with our collagen.
During that process we discovered a world class supplier doing something almost unheard of in the collagen industry. They are currently the only producer in the world who does not bleach their collagen and does not use chemical pits or harsh acid extraction to pull collagen from hides. Instead their process focuses on careful hide selection, mild pretreatment, temperature controlled natural enzymatic hydrolysis and mechanical filtration. No bleaching agents. No aggressive chemicals. No fillers or masking agents. Just a clean process designed to preserve the natural integrity of the collagen proteins.
Because of this natural approach the collagen does not look like the bright white completely flavourless powders many people are used to seeing. Instead it has a slight natural cream to light brown tone and a very subtle flavour. In our view that is actually a positive sign. It means the collagen has not been stripped, bleached or over processed to achieve a perfectly white appearance.
Think of it this way. If someone served you a steak that was pale white with absolutely no flavour you would probably question its integrity. A good steak has colour and character. Collagen is no different. The reason many collagen powders appear snow white and completely neutral is because they have been heavily processed to make them look that way.
At Bush Tucker Blends we do not just vet the final product. We vet the entire process. The sourcing, the chemistry involved, what is used in manufacturing and just as importantly what is not used. The collagen we have chosen comes from carefully raised bovine sources and is broken down using natural enzymes into smaller peptides designed for optimal bioavailability. No fillers, no bleaching agents and no shortcuts.
So if you notice a slightly more natural colour or a faint taste in our new collagen it is not a flaw. It is a sign you are getting something closer to nature. For us that is what radically clean nutrition looks like and we will continue to keep raising the bar whenever something better comes along.
AUSSIE RAISED, AUSSIE MADE, AUSSIE OWNED
Adam - Co founder
